Amit Agarwal is known to be the first professional blogger of India. He started blogging in 2004 and now is the top Indian blogger. Owner of Labnol.org ( tech, web guides) which is one of the best techie Indian blogs.
Who are the top personal finance Bloggers In India?
What is the difference between Blogger.com and WordPress.com?
Blogger.com- It’s easy to use for beginners, not in your control ( controlled by Blogger), Limited options. WordPress.com- Under your control, user-friendly, includes many options.
Can I earn money from free Blogspot?
Obviously, you can earn money from free Blogspot. For, this you need some patience and Google Ad-sense approval.
How to boost traffic on my Blogspot blog?
Write high-quality in-depth content. Provide valuable information. Work on Google SEO. Promote your content through Quora, Facebook, You tube and other social platforms out there. Remain consistent ( be patient) and don’t forget your ‘WhY’
How to get Google Adsense Approval with a Blogspot blog?
How can I start blogging on Blogspot
It’ too easy to start blogging on Blogspot. Click on Create New Blog on site Blogger.com Write title and address of your blog. Select right theme ( notable). Do some basic settings. It’s ready.
Attention- The first step is to grab the attention of the user. Attract the right customers
Interest- Create interest.
Desire- Solve audience problem. Connect with them.
Action- Force them to take action ( buy, comment, etc.). Include Call to Action words.
Don’t get confuse with the word conclusion; it’s not the end of the article.
Write a short conclusion.
Give your opinion.
Include infographic in your conclusion.
End conclusion with a question or call to action.
Keep your content fresh. I request you to not copy/paste content ( mistake every newbie makes once) otherwise your site will get banned with few days ( Google is smarter than you). Plagiarism should not be more than 5%
So, this was the whole structure of content writing.
Blogging Mistakes #6
Now, the biggest mistake while writing a content was that I was writing for myself not for audience.
As, a newbie I was not aware of the content length and keep my content as concise as possible ( max 1000 words).
No structure of content was there. No catchy titles, no introduction and there was no conclusion ( only small body content).
Also at first I didn’t include any heading and subheading in my content.
I was not aware what power words are, which type of content audience wants, just keep on writing like fools.
So, don’t make these mistakes and write valuable and relevant content.
Congrats, you have written an awesome blog post but wait it’s not ready to be published.
Blogging Tips #4 SEO
What is SEO?SEO stand for Search Engine Optimization. It is a process of bringing quality and quantity traffic to your website and rank in organic search page results.
Do the basic On-Page SEO
Title- Include focus keyword at the beginning of Title. Include power words and numbers in your title. (max 60 characters).
Meta Description- Like title write an engaging meta description. Use your focus keyword and give a great overview. ( max 160 characters).
URL– Permalink of your post. Keep it short; only write focus keyword in it.
Content– Include all your keywords in the content. ( especially in your introduction). Keep ideal keyword density, don’t overoptimize. Write a long length of content. Use short paragraphs ( 3-4 sentences max).
Subheads– Include focus keyword in your subheadings. Include only 1 <H1> tag ( title).
Alt text- Image description (a necessary part). Keep it short and use your focus keyword.
Linking- Use at least 3-4 internal and external links. Externally link to high authority websites.
Site health– Optimize images, browser cache, Https secure connection, mobile-friendly site, sitemaps, check redirects, and errors. Audit your site weekly by the best SEMrush Site Audit Tool out there.
To manage and for doing the basic On-page SEO , I suggest you to use Rank Math or Yoast SEO plugin.
In the starting no one knows what SEO is ? SEO is very important for ranking higher on SERPs.
What I did was just write one post, then next , then next…. Keep on publishing the post but not doing SEO on it.
Good news was that I have installed SEO plugin but bad news was that I don’t know how to use it.
I was just wondering- What is this focus keyword, alt text, URLs, meta description…..And the funny thing is that “I never external link to any website” ( a very big mistake)( I think why I add another site name on my website).
Before publishing read yourself the whole blog post ( keep yourself in audience shoes).
Know Your ‘Why?’ ( purpose). A great Why can be like this-
FAQs related to blogging tips and blogging mistakes
Why do most blogs fail?
Don’t take blogging seriously. Not writing high-quality engaging content. No research before writing a blog post. Not working on SEO No content promotion No uniqueness Not consistent.
How do you blog successfully?
Offer value to the audience. ( Solve their problems through relevant content). Write an ultimate blog post. Promoting content on the right platforms. Building an e-mail list. Write engaging titles and content. Using the right tools and plugins. Including images and infographics. Competitive and Keyword research. High Score in SEO.
How do I get my blog noticed?
Writing high-quality SEO friendly content consistently. Sharing content Guest Blogging Collaboration with other bloggers. Attending conferences and interviews.
Do you want to regularly track your competitors then google alerts is the best tool for you offered by Google.
Let’s deep dive into google alerts and know how to setup it and what are some ultimate hacks.
What is Google Alerts?
Google Alerts are the notifications that Google sends to the user e-mail related to new web pages, blogs, r any scientific research related to user term. Let’s understand it with an example.
Assume, If your niche is related to SEO and daily you go to competitor’s site and see if there are new updates or not?
Any new article related to your niche is posted or not? How to know automatically without wasting any time in searching?
So, for this Google Alerts service is there to help you. It is the best tool that is suited for beginners.
Let’s see how to set up it.
How to set up Google Alerts
Google Alerts Setup
Type Google Alerts in search engine. Click on the first page that appears in SERPs. Now a dashboard will appear, from there click on Sign In button. ( if you have signed in to browser).
Type the keyword in “Create alert about” option for which you want regular alerts. Press Enter and you will see an small edit option on the right side of the keyword. Click on it and alert option will appear.
Set how often you want alerts. as it happens, at most a day or at most a week. Set a frequency for alerts.
There are videos, blogs, news, web, books and discussions out there related to your keyword. So, select which type of alert you want. You want only blog updates, only news or web etc.
If you want all the results related to your alert then set all alerts otherwise go for the best results option.
Google Alerts shows you alert preview of your keyword. It includes news, blogs, videos, discussions etc.
Congrats, you have setup Google Alerts. Now , it’s time to go more deep and explore its options.
Like, If now I am writing about Google Alert but I have used the word SEO in it. So, if the word SEO appears in any blog, any video, Google will send a notification to your email.
And, this word is used in many articles, so your inbox will fill out easily and become spammy.
So, instead of broad match we should create exact match alert. Let’s see how to do it.
Instead of writing SEO write the keyword “SEO” ( use double quotations).
So, when you use double quotes (filter) only the relevant information will reach to you and tracking competitors become easy.
You can also monitor your brand with Google Alert. You can see,where your brand name is used or where your website is used.
Now, type different variations of your brand name.
Any website has used your name with spaces between the name, use big letters or use small letters etc.
So, let’s take a brand name and look at it’s variations.
How to write a blog post fast? Writing a blog post was easy before but today 90% of bloggers didn’t get results from blogging. But WHY?
Because of not writing extraordinary blog posts or you can say not creating high-quality content. You know “Content is king”.
So, if we know how to manage the king then I think no one can stop you from ranking on top of Google.
So, what separates you from crowd is your way of writing a blog post. So, Let’s start the journey of writing an amazing blog post quickly.
We will disscuss about how to write a blog post deeply. So, It’s gonna going to be a incredible long journey.
Domain name, hosting, and platform- I assume that you have already bought a domain name and hosting. If not then buy a domain name ( short, no special characters, easily memorable) and buy a cheap and reliable hosting plan.
I recommend you to go for Siteground Grow Big Plan ( Value for money). Choose WordPress platform.
Put yourself into the shoes of the audience. Focus on what the user needs. What problem you are solving of the reader through your headline?
Use emotional words. Make an emotional connection with the reader.
You can also use site title generator to generate engaging headlines.
Write clear, concise, and simple headlines.
Your content should meet the exception that your headline generated in the mind of the reader. For e.g If you have a headline “Top 10 ways to money blogging” and in the content, you are telling how to start a blog. ( don’t do that).
Long headlines tend to get more social shares. Make sure your title doesn’t exceed 60 characters.
Now comes the second most important thing to give an idea about your main content to your audience is introduction.
What happen if ” Audience clicks on the title and bounces off in few seconds”. It will increase your bounce rate which will give a negative impact to google search engine.
Why the audience bounces off? It is because of the introduction you have written ( you have not provide a good overview of your content).
Master solid introduction
Quote or humor– People love quotes and humor. If you make the audience laugh, then that will be the best introduction for your blog post ( emotional connection).
Curiosity– Make your audience curious by telling them “how your content is different from others?”. Why should they read your article?. Write about, ‘which problem of the audience you are solving through your content’.
Tell them, “What is their loss if they didn’t read the article” ( loss aversion).
Questions- Why people easily get engaged through questions? It is because questions make them curious ( to know the answer), questions give direction, and a good overview of your post.
Facts- You can also start your blog post by telling them a fact. People love facts, researches, and examples.
Also, you can write your own experience ( to gain the trust of people).
Like you use the power, emotional and questionable words in the title use these words in your introduction also.
Congrats, now your audience has reached to the main body content.
Main Body Content
Now comes the main body content in which you explain deeply about your topic. So, ‘How to write main body content so that people remain engaged?’ What is the right content length?
Create a unique, simple, valuable,deep and high-quality content. What does it mean?
It means solving the main problem of the audience through providing correct depth information.
Your content length should be at least 1500 words to compete with your competitors. Now don’t provide invaluable information to reach that limit.
Just explain everything in deep so that no questions come in the reader’s mind.
Your content should be easily understable to the reader, if the reader finds difficulty in reading your content then the user will bounce back from your blog post ( not good in terms of ranking). So, keep your content simple.
Fresh content– Keep updating your old posts. Google ranks only the content which is fresh.
What about unique content? Don’t copy-paste the content. Search Engine crawler is smarter than you. If the crawler finds plagiarized content more than 5% then your site will get banned instantly.
Ultimate Hacks to create a High-quality content
Your first priority should be your audience. “How your content is helping the user?”. What your content is teaching the user? Create content for the user not only for the search engine.
Use power words in your content to keep your audience engaged. The two most powerful words for the content are “you” and “I”.
“You”- You means you. This word send signals to the reader that the writer is talking about them. ( not any 3rd person).
“I”- When I use the word “I”, it means I am sharing my experience with the audience. Telling your own experience in the content helps the reader to trust your information and keep them engaged.
Images and Info graphics
Use images and infographics in your content. “How many images you should use?”
See, It depends on the content length. But I suggest you to use 4-6 images in your content. Don’t fill your content with images ( if not image blog).
Using too many images get up to 20% less read. Using too many images decreases your page speed which is not a good signal to the search engine and also frustrates the user.
How I use infographics? Generally, I make an infographic conclusion. It means providing a summary of the whole blog post by making infographics. Write catchy and less text, use charts, and designs.
Infographics can be a excellent source to drive traffic to your website because many other sites use infographics as anchors. ( provide backlink by using your inforgraphic which directs to your website).
Don’t use more than 2 you tube videos in your content. ( it can be great if you use your own you tube videos).
As I said above people love facts. Tell people facts and researches. Give examples for better understanding.
Prove them using charts, images, videos, and graphs.
Tell your own experience.
Don’t include more than 4-5 sentences in your content. Writing long paragraphs decreases content readability. Use table of content to break down-text. Include bullet lists.
So, the last tip is; Use simple words and a more active voice in your content.
Master On-Page SEO
If you are only writing quality content but not doing SEO on it, then search engine crawler will find it difficult to rank your blog post on the top of SERPs ( Search Engine result pages).
What is SEO? SEO stands for Search Engine Optimization. It is the process of growing organic traffic on your site by appearing in the organic search results.
What is On-Page SEO– The actions that are performed on the page or you can say in your blog post to boost traffic. In simple language, it means optimizing your web pages ( content, source code).
To perform all these tasks and to measure your SEO score I recommend you to use Rank Math SEO plugin.
Use your focus keyword at the beginning of the SEO title.
Write unique and catchy titles. Use power, number, and questionable words.
Title length should not exceed more than 60 characters.
Meta Description means giving an overview of your blog post in few words.
The second thing that appears on SERPs after titles, is your meta description. After reading titles audience read your meta description ( to decide whether to click on the page or not).
Like titles make your meta description engaging.
Ask questions, use a call to action words, and give a great overview.
Meta description length should not be more than 160 characters.
Use your focus keyword in the meta description. What I do sometimes is copy and paste all my subheadings into meta description ( so that all keywords get covered in the description).
Crawler recognize the images through there alt text ( purpose of the image). The images that you see in the search engine appears through the matching of the query with the alt text.
Don’t write long alternative text ( maximum 5-6 words).
Use your focus keyword in the alt text.
Use subheadings to organize your content.
Priority of subheadings are H1>H2>H3>H4>H5>H6.
Use only one <H1> tag ( title).
Use your focus keyword in the subheadings.
URL is what appears between title and meta description.
Keep your URL short. ( max 75 characters).
I recommend you to only write your focus keyword in the URL.
There is no ideal keyword density but don’t overoptimize your keyword.
Keep the keyword density natural. Like if your content is of 2000 word length the use your focus keyword at least 10 times in your content. Also use your secondary keywords.
Don’t forget to use your focus ( main keyword) in the first 10% of the content ( introduction).
Internal and External Links
Links are necessary to increase your crawl depth. When a search engine crawler crawls your page it jumps from one post to another through links ( link juice).
Internal Linking- Linking your blog post to another post within your website.
External Linking– Linking your post to another’s website post.
Add at least 3-4 internal and external links in your content.
External linking is more powerful than Internal Linking.
External linking helps to build communication with other websites. The benefit is that you can get high-quality backlinks.
Link externally only to high authority websites. ( related to your blog post). Use relevant anchors.
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